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Brand Essence

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Colour Palette

The colour palette of Frigya Organik captures the soul of Turkish rural life — a harmony between nature, craft, and timeless heritage.

Each tone draws from the earthy landscape of Phrygia: from golden wheat fields and terracotta clay to the calm green of cypress trees and the softness of handmade textiles. Together, these colours create a warm and balanced visual identity that feels rooted in local life, carrying the timeless spirit of ancient civilization.

Usage principle: Primary colours should remain dominant across most applications, while secondary and tertiary colours may be used to complement, highlight, or build layers of depth. The overall colour expression should always evoke warmth, authenticity, and a deep connection to Frigya's rural soul.

Primary Colours (≈ 70%)

📷 Drag colour swatch mockup here — drag the full 7-colour palette overview (Cypress Green + Siyez Yellow blocks at top, Secondary tones middle, Tertiary tones bottom)

The core palette defines the foundation of the brand — Cypress Green and Siyez Yellow — representing Frigya's natural essence, warmth, and heritage. These tones serve as the visual anchor for Frigya Organik's identity.

🌲 Cypress Green

  • HEX: #008595
  • Pantone: 6130 C
  • The calm green of cypress trees and the deep waters of Phrygia

🌾 Siyez Yellow

  • HEX: #DAC263
  • Pantone: 6002 C
  • The golden glow of Siyez wheat fields under the Anatolian sun

Secondary Colours (≈ 20%)

Complementary tones such as Phrygian Red, Poppy Petal Pink, and Phrygian Sky enrich the primary palette with warmth and softness. They reflect the hand-touched, lived-in character of rural craftsmanship and add emotional depth across brand applications.

🫖 Phrygian Red

  • HEX: #9A452F
  • Pantone: 7598 C
  • The terracotta clay of ancient Phrygian pottery

🌸 Poppy Petal Pink

  • HEX: #E5C9AB
  • Pantone: 489 C
  • The soft blush of poppy petals in the Frigya valley

☁️ Phrygian Sky

  • HEX: #C5CFD8
  • Pantone: 6085 C
  • The pale Anatolian sky at dawn

Tertiary Colours (≈ 10%)

Supporting tones such as Tuff Stone and Earthen Clay Brown enhance the natural palette with stability and rustic texture. These colours provide balance and grounding for packaging or materials that emphasize the brand's organic essence.

🪨 Tuff Stone

  • HEX: #FDEFBC
  • Pantone: 7506 C
  • The pale tuff stone formations of Cappadocia

🎺 Earthen Clay Brown

  • HEX: #BB7B3B
  • Pantone: 1385 C
  • Hand-thrown clay vessels and rich earth

Usage Ratio & Combination Guide

Tier
Ratio
Colours
Role
Primary
≈ 70%
Cypress Green, Siyez Yellow
Foundation of all visuals
Secondary
≈ 20%
Phrygian Red, Poppy Petal Pink, Phrygian Sky
Add warmth and depth
Tertiary
≈ 10%
Tuff Stone, Earthen Clay Brown
Subtle accents and text

The overall colour balance should evoke a sense of rustic harmony — warm, grounded, and inspired by the rural beauty of Phrygia. Avoid excessive contrast or saturation that disrupts the organic tone.

📁 Colour Asset Files